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FASHION ADDICT DIARY: Publicity Galore
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Monday, February 20, 2006

Publicity Galore

We are not even surprised any more by all the press The Sartorialist is getting. (We've gotten some too back in the day). But just check out the ode he got today from Fashion Wire Daily's Massimo O'Neil: "Everyone is talking about fashion blogs at the moment, even if most of them read like stream of consciousness fashion warbles from the seventh row. (Ed: jealous much?) One site with a difference, however, is The Sartorialist. Created by Scott Schuman five months ago, the Satorialist is essentially a men’s wear visual blog, which interprets fashion by concentrating on how editors, critics, buyers and models dress, rather than taking its lead from the catwalks. Blessed with a good eye, neat prose and the boundless energy of bloggers, Schuman is on track to 55,000 visitors/110,000 page views per a month." Way to go, Scott! Photo: One of the Sartorialist's street models: gorgeous coat, zillion dollar tote.

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